Creative leader.
Specializing in digital experiences, brand identity, and design systems that inspire & empower.
About Me.
I have a passion for elevating brand identity through digital design. I create cohesive, engaging experiences that connect with audiences & drive growth. Skilled in Adobe Creative Suite, I deliver work that enhances user experience and strengthens brand loyalty.
Experience.
Brand Identity
Digital Marketing Campaigns
User Experience & Customer Journeys
Design Systems & Template Development
Cross-Functional Collaboration
Content Strategy & Design
Projects.
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PowerPoint Template Redesign
Leadership asked for a simplified template with usability front and center. Created a complete rebrand focusing on approachability, modernization, and accessibility. New template reflects a more vertical workspace, updated font and color system.
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Internal Employee Survey
Human Resources department presented a version of the survey landing page that was lacking a CTA and visual hierarchy. I revamped the page and created a clear structure, while adding approachable elements. We saw a 6% increase of survey completion.
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Corporate Website Redesign
Changed UI to align with our new visual identity. Site footer reflects the most drastic improvement in simplification & usability.
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Corporate Sustainability Report
Leadership was eager to see a new and feel for the FY24 report. I used an editorial approach, using full bleed images for texture, while keeping the layout airy and key information visible.
From digital design to teaching, explore how I bring creativity to life across every medium.
Student artwork and my own work featured in above image.